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Kamis, 24 Juni 2010

ProBlogger: Does A Bloggers Age Matter?

Posted: 23 Jun 2010 07:37 AM PDT

A couple of weeks ago I had this interesting question from Arlene Crespo from lifeplanweb.com.

I have been blogging since November of 2009 and I really enjoy writing especially about my experiences with life.

My problem is that my age works against me, If people see how old I am which is in my fifty’s they will be turn off. Most of the bloggers are young people in their twenty’s thirty’s forty’s.

What’s one to do when your at this age?

I thought this was an interesting question and one that might generate some good discussion so I’d like to hear your opinion on it. But before I do – let me share a few thoughts:

I’ve not really run into this question before and as a blogger still in my 30’s have not had to face it personally – so I can only really speak from my own personal experience as a blog reader but when I arrive on a blog by someone who is a little more ‘mature’ than myself I don’t think I’m any more likely to read, if anything it could make me think that the person is a little more experienced.

I’m a big believer in trying to use the situation that you’re in to your advantage and to try to turn perceived problems into opportunities – so if I was in this situation I’d probably be wanting to almost use my age as a way to market and brand myself rather than hiding it.

I’d be exploring trying to position myself as someone who has experience in my field, who has faced the challenges that others might not have faced and as someone who can coach and mentor a less experienced person.

That approach may not work in every niche but it’s probably where I’d be starting.

What Do You Think?

Do you think age matters (on either end of the spectrum)?
Could being a little older be used as an advantage?
Have you used your age in some way in marketing yourself (whether you’re younger or older)?

PS: as I’ve written this post I realize I have been asked the question before, but by young bloggers who have asked if they should reveal their age out of fear of not being taken seriously.

I know of a number of bloggers who are still teens who’ve chosen not to reveal their age for this reason – but also have seen a few who have used their youthfulness to their advantage as a blogger by shouting from the hilltops that they’re young. I guess it can work both ways but I’d love to hear from both younger and older bloggers on their experiences with this.

Post from: Blog Tips at ProBlogger.